Curriculum Topics & Skills

• Product Management
  • A/B Testing
  • Cross-Functional Leadership
  • Customer Delight
  • Customer Development
  • Customer Interviews
  • Domain Knowledge
  • Feature Kickoffs
  • Finance for PMs
  • Hiring Product Managers
  • Machine Learning for PMs

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• Engineering
  • Asking for Help
  • CTO's Role
  • Clean Code
  • Code Reviews
  • Configuration at Scale
  • Continuous Deployment
  • Data Modeling
  • Database Administration
  • Debugging
  • Development Velocity

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• Marketing
  • Branding
  • Conferences
  • Content Marketing
  • Copywriting
  • Customer Acquisition Cost
  • Email Marketing
  • Hiring Marketers
  • Influencer Marketing
  • Intro to Product Marketing
  • Marketing Automation

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• Data
  • Analysis Documentation
  • Analytics
  • Cohort Analysis
  • Data Cleaning
  • Data Dictionary
  • Data Engineering
  • Data Governance
  • Data Infrastructure
  • Data Intuition
  • Data Roadmaps

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• Design
  • Accessibility
  • Color
  • Design Career Ladders
  • Design Collaboration
  • Design Leadership
  • Design Presentations
  • Design Process
  • Design Reviews
  • Design Systems
  • Diversity in Design

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• Finance
  • Budgeting
  • CFO Role Definition
  • Financial Forecasting
  • Financial Modeling
  • Financial Reporting
  • Intro to Financial Metrics
  • Margins
  • VP Finance Definition
• Growth
  • CRM Integration
  • Conversion Optimization
  • Growth Engineering
  • Growth Ideas
  • Growth Meetings
  • Growth Metrics
  • Growth Models
  • Mobile Growth
  • Referral Programs
  • Structuring Growth Teams

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• Customer Success
  • CSM Role
  • Community Management
  • Customer Onboarding
  • Customer Relationships
  • Customer Success Compensation
  • Customer Success Meetings
  • Customer Success Metrics
  • Customer Success Tools
  • Help Centers
  • Hosting User Conferences

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• HR
  • Career Development
  • Company Culture
  • Company Values
  • Compensation
  • Diversity and Inclusion
  • Employee Handbooks
  • Employee Onboarding
  • Employee Retention
  • Employee Survey
  • Exit Interviews

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• Recruiting
  • Audition Project
  • Hiring Executives
  • Hiring Recruiters
  • Interview Questions
  • Job Descriptions
  • Reference Checks
  • Referral Recruiting
• Sales
  • Cold Emails
  • Discounting
  • Early Startup Sales
  • Hiring Salespeople
  • Ideal Customer Profile
  • Intro to Prospecting
  • Lead Scoring
  • Product Demos
  • Product Requests
  • Qualification

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• Personal Development
  • Imposter Syndrome
  • Life Design
  • Managing Burnout
  • Time Management
• Collaboration
  • Active Listening
  • All Hands Meetings
  • Business Writing
  • Celebrations
  • Disagreeing
  • Influence
  • Intranets
  • Introduction Emails
  • Managing Up
  • Meetings

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• Management
  • 5 Year Planning
  • Accountability
  • Advisors
  • Annual Planning
  • CEO Role Definition
  • COO Role Definition
  • Chief of Staff
  • Coaching
  • Decision Making
  • Delegation

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• Strategy
  • Bottoms-Up Sales
  • Bundle Pricing
  • Category Creation
  • Competitive Advantages
  • Competitive Analysis
  • Go-to-Market
  • International Expansion
  • Market Analysis
  • Market Segmentation
  • Marketplaces

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