5 Year Planning

Curated Learning Resources

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  To Grow Faster, Hit Pause — and Ask These Questions from Stripe’s COO

  Claire Hughes Johnson, COO, Stripe

  Claire provides steps for how to be intentional about growth when your organization becomes larger: 1. Document your company's "operating principles" 2. Re-evaluate your org structure and recurring Meetings as you grow 3. Learn the qualities of your top-performing team members, and reinforce them in your hiring process 4. Provide a simple long-term vision / "5 year plan" to all team members, so they understand where you're trying to get to 5. Quantitatively measure employee experience 6. Empower decentralized decision-making via the "see one, do one, teach one" methodology

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  Build a Three Year Vision Plan

  David Cummings, Founder / CEO, Pardot

  David provides a template for what a three year company vision plan might look like: • S.W.O.T. Analysis – Strengths, weaknesses, opportunities, and threats as they exist three years from now (e.g. strengths will change over time — what will they look like in three years?) • Product – Core modules and functionality, much like a simple roadmap for the product • Team – Outline all the departments, Job Titles, reporting structure, etc. (e.g. going from 10 people to 100 people is a major undertaking, and this exercise of going through all 100 positions is well worth it — see What Your First 100 Hires Will Look Like) • Metrics – Include things like annual recurring revenue, customer count, renewal rates, cost of customer acquisition, marketing qualified leads, sales qualified leads, etc. • Funding – Detail how many rounds of funding are required, dollar amounts, and any other pertinent information • Miscellaneous – Anything else that’s relevant to the three year vision of the business

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