Marketing
Landing Pages
Curated Learning Resources
- How to create high-converting landing pagesSamantha covers these tips for designing and writing landing pages: 1. Don’t create a one-size fits all experience - stop having only one landing page. 2. Match the temperature of your messaging to the temperature of your traffic - the visitor's stage of awareness and need. 3. Craft a compelling headline. 4. Make it scroll-stopping with attention-grabbing hooks. 5. Make them believe it, with reviews, star ratings, testimonials, and case studies.
Related Skills
- Marketing to Slack Communities
- Welcome Emails
- Marketing Content Roadmapping
- Branding
- Copywriting
- Intro to Product Marketing
- Product/Channel Fit
- SEO
- Qualitative Research
- Email Marketing
- Content Marketing
- PR & Communications
- Customer Acquisition Cost
- VP Marketing Role
- Naming
- Paid Social
- Influencer Marketing
- Marketing Automation
- Storytelling
- Word of Mouth
- Conferences
- Quora Marketing
- Podcast Advertising
- Intro to Marketing
- Hiring Marketers
- Paid Advertising
- Surveys
- Organic Social Marketing
- Structuring Marketing Teams