Articles by Jason Lemkin
I Was Wrong. NPS is A Great Core Metric.Jason explains the three reasons he used to distrust NPS, but then changed his mind for a variety of reasons: it keeps companies honest, is good-enough for predicting churn, works on a relative basis across an industry, and it builds confidence.
- The Power and Honesty in a L4M Model. Build One Now.
Jason explains how many financial models are too rosy, and that a model that is constantly updated based on the trailing last four months can be highly accurate and predictive.
- Why We’re All Ready for a CRO or COO Earlier These Days
Jason explains why his thinking on when to hire a COO or CRO has changed. Previously he thought it was unnecessary until $40m in ARR, but now he thinks it can be appropriate at $5-$10m in ARR.
- 7 Simple Tips to Being a (Much) Better First Time Manager
Jason gives tips on management that relate to your boss and mentors: don't make excuses, get a mentor, ask for help, thrive on criticism.
- 10 Ways to Build a Moat in SaaS
After previously believing it is hard to have a moat as a SaaS company, Jason now believes at least 10 types exist: 1. Brand 2. Data 3. Structured Data 4. Partners + Ecosystem 5. Integrations 6. Agencies and Implementation Partners 7. Long-Term Contracts 8. Using Massive Amounts of Capital To Play In Every Segment 9. “Most Enterprise” Vendor 10. No Contract At All
