Articles by Gibson Biddle
Bad Presentation Gone Good.Gibson describes how helpful the raw comments in an NPS survey can be, and how he used them to take one of his talks from a score of 29, to 46, and then to 69.
- Bad Presentation Gone Good.
Gibson describes how helpful the raw comments in an NPS survey can be, and how he used them to take one of his talks from a score of 29, to 46, and then to 69.
- Hacking Your Product Leader Career
Gibson provides a map for how to become a product leader, and covers: 1. The Required Technical & Functional Leadership Skills for a Product Leader 2. Embracing Creativity & Risk, Including Framing Your Career Hypotheses 3. How to Build a Personal Board of Product Advisors
- The Three Tools Netflix Used to Build Its World-Class Brand
Gibson explains three tools - positioning, the branding pyramid, and a concept summary - through his work at Netflix.
- How to Run a Quarterly Product Strategy Meeting: A Board Meeting for Product
Gib's quarterly product meeting format brings together leaders from across the company with the goal of balancing focus and discipline vs. innovation and debate around product strategy.
How to Define Your Product StrategyThis 12-part articles series goes through a comprehensive product strategy, with a case study and a template at the end using Chegg.
