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Business Development

Business Development Outreach

  1. Learn Business Development Outreach with the Practica AI Coach

    The Practica AI Coach helps you improve in Business Development Outreach by using your current work challenges as opportunities to improve. The AI Coach will ask you questions, instruct you on concepts and tactics, and give you feedback as you make progress.

  2. Curated Learning Resources

    • Foursquare logo
      Business Development Outreach

      Eric Friedman, Global Senior Director of Sales & Revenue, Foursquare

      Eric recommends a 5-step approach for business development outreach: 1. Research the company and individual you are trying to sell to 2. Explain how your product/service can help the company achieve its goals 3. Clearly explain the benefits of a partnership/purchase/beta test 4. Understand what will make the individual successful and how you can help 5. Calculate the value of the partnership to the individual you are selling to