Articles by Eric Friedman
Business Development OutreachEric recommends a 5-step approach for business development outreach: 1. Research the company and individual you are trying to sell to 2. Explain how your product/service can help the company achieve its goals 3. Clearly explain the benefits of a partnership/purchase/beta test 4. Understand what will make the individual successful and how you can help 5. Calculate the value of the partnership to the individual you are selling to