Articles by Nick Costelloe

• 

  Influencer (Creator) Marketing Playbook

  Nick Costelloe, Head of Content, Demand Curve

  Nick worked with 2 co-writers and 10 editors to provide this long, in-depth playbook on influencer marketing, which covers: • Context on influencer marketing • How to 80/20: Starting with influencer marketing • YouTube and TikTok • Other ways to incentivize influencers • Tracking results • What a job well done looks like • Cheat sheet

  Influencer Marketing

  Mark as Read