Articles by Merci Victoria Grace
- Personas Are Garbage (And So Are Many Other Things, Come to Think of It)
Merci argues that personas create too much of an abstraction from real customer behavior, and should therefore be used sparingly.
- How to Tell if You Have Product/Market Fit
Merci establishes a variety of clear metrics for product / market fit: NPS above 60, and retention via MAU or WAU depending on the" reasonable human behavior you’re looking for."
- The Non-PM’s Guide to Hiring A Product Manager
Merci goes through an end-to-end process for hiring PMs, which includes a phone screen, an in-person interview with the hiring manager, interviews with PMs and/or designers, a take-home, and a group presentation.