Articles by Sequoia Capital

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  3X Your Referral Rates

  Sequoia Capital, , Sequoia Capital

  Referral Recruiting

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  Selecting the Right User Metric

  Sequoia Capital, , Sequoia Capital

  Sequoia explains the value of a north-star metric (such as DAU, GMV, gross sends), and how to pick it by looking at the vision for a product, its usage, and competitive benchmarks.

  Product Analytics

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