Articles by Mikkel Dengsøe
- How to think about the ROI of data work
Data teams need to focus on impact, not just outputs. The closer your work is to impacting key metrics, the easier it is to measure ROI. Systems roles like data engineers multiply impact by improving tools used by many analysts and scientists. They should maximize the number of consumers and impact per consumer. KPI roles should reduce steps between work and metrics, focusing on high ROI opportunities. Data scientists work faster with good data models, and engineers impact more people with quality models. Everyone plays a role in maximizing impact.